Challenges

Our main challenge is to follow WHITE HAT ethical approach in Search engine optimization process.
  • Increase traffic.
  • High conversion rates from the conventional traffic into business.
  • Retain and create a new customer base.
  • Higher rank for the newly launched categories.
  • Strategy

    Our changes for the web site was based on SEO requirement which includes

    • Search Engine friendly features: – Making web site user friendly in terms of search engines In the area of design, Key word, Urls, etc.
    • Main Keywords: 100 key word position in Google at month 2, month 3 ……
    • GoogleMonth 2Month 3
      Top 10 in Google1232
      Top 20 in Google2042
      Top 30 in Google4060
    • Indexing: We ensured that the site is Indexed at a faster rate through efficient optimization Of content which is followed by good navigation structure
    • Consistent Ranking: SEO is a continuous process, particularly for an Ecommerce portal. There exist possibility of launching new product during festive season. So it is must to do SEO Continuously to get a better page rank .How ever it is a factor to be decided based on the competition for a particular product.
    • High Conversion Rate: – We Took every possible step to increase the traffic and ensured that traffic gets converted through effective Design, display of products based on price, color, offer etc And ensured High user friendly experience for the visitors.
  • Search Engine Traffic in a nutshell

    PARAMETERSSTATISTICS
    Main keywords60
    Top 10 in Google32
    Top 20 in Google42
    Top 30 in Google60
    Rank Achieved in4 months
    Page loads58,089
    Unique Visitors45,736
    Returning Visitors19.013%

    Results

    The above strategy paid off immediately with the following results.

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